VIZ Steel uses AR-technology for virtual tour around the production site
VIZ Steel (part of NLMK Group) arranged a virtual video tour for employees of the Company engaged in selling of GO steel in the global market. Traders of NLMK Group from Russia, Switzerland, Turkey, and India attended the tour.
Traders visited key production stages by using AR-technology and got acquainted with investment projects aimed at quality improvement and new steel grades production. An IT expert had augmented reality goggles on equipped with a video camera and a microphone and guided them live demonstrating operations of upgraded rolling and heat treatment facilities, digital systems of quality control at all stage of steel product production.
The virtual tour for sales managers by using AR technology became a pilot project for the Company. VIZ Steel is going to expand the audience for these virtual tours and invite its customers in the future. They will get information about production development projects, implementation of new technical solutions to improve quality control and consumer characteristics of products, diversification of the product mix.
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